woman wearing large designer frames

Designer Frames in Lincoln

Specs You'll Love to Wear

(402) 420-2020

Reinvent Yourself With Our Premium Selection of Frames

Want a smart look for the office or bold, colorful frames for that dream vacation?

You've come to the right place! We offer a wide selection of designer frames for every taste and lifestyle. Our opticians have the expertise and experience to help you choose the perfect frames, honed from high-quality materials. Choose from dress, sport and casual styles and wear your unique designer eyewear with pride.

Correct your vision and look your very best with our specialty designer frames.

man wearing black eyeglasses


Some of the Popular Brands We Carry

Ray-Ban Wiley X Kate Spade Coach Gucci Calvin Klein Flexon Tom Ford Michael Kors Bebe Boss Ray-Ban Junior Nicole Miller Tiffany Etnia Barcelona Longchamp Ogi Joseph Abboud DKNY Swarovski Nike (text only) WOOW Nike Kids Polaroid Champion Oakley Bulova Runway Tween

End of Year Savings: Sept 30-Dec 31

Have you taken full advantage of your insurance benefits and flexible spending account (FSA) this year? We are offering 40% Off Frames* + 25% off Sunglasses in addition to any unused benefits you may have. 

If you’re enrolled in a Flexible Spending Account (FSA) or Health Savings Account (HSA), remember that most plans expire on December 31st. 

You can apply your benefits towards vision-related services, including:

  • Comprehensive Eye Exams
  • Eyeglasses (Frames + Lenses)
  • Specialized Computer Glasses
  • Contact Lenses
  • Prescription Sunglasses

*Requires purchase of a complete prescription pair, including frame and lenses. Does not include sunglass frames, Barton Perreira, Cartier, Cazal, Chanel, Cutler and Gross, Dior, Dita Lancier, Fendi, Gucci, ic!Berlin, l.a. Eyeworks, Maui Jim, Mykita, Nifties, Oakley, Oliver Peoples, Persol, Ray-Ban, Robert Marc, Salt, Salvatore Ferragamo, Skaga, Silhouette, Tom Ford, WOOW, accessories, contact lenses, or medical procedures. Cannot be combined with any other discounts, promotions, or insurance plans. Not valid on previous orders. Other restrictions may apply. See practice for full details. Offer valid 9/30/2024-12/31/2024. **Requires purchase of a complete prescription pair, including frame and lenses. Does not include eyeglass frames, Barton Perreira, Cartier, Cazal, Chanel, Cutler and Gross, Dior, Dita Lancier, Fendi, Gucci, ic!Berlin, l.a. Eyeworks, Maui Jim, Mykita, Nifties, Oakley, Oliver Peoples, Persol, Ray-Ban, Robert Marc, Salt, Salvatore Ferragamo, Skaga, Silhouette, Tom Ford, WOOW, accessories, contact lenses, or medical procedures. Cannot be combined with any other discounts, promotions, or insurance plans. Not valid on previous orders. Other restrictions may apply. See practice for full details. Offer valid 9/30/2024-12/31/2024. 24AEG-836847.

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High Performance Lens Care

Who doesn’t love wearing a pair of freshly cleaned glasses?

Clean your eyeglasses daily to keep them squeaky clean and crystal-clear. Proper care is essential, as it will ensure flawless vision and will help your lenses last longer. So pop on over to learn how to best clean your specs!

Patient Reviews
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697 Reviews
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- Nov. 15, 2024
The staff at Eye Care Specialties and Dr. Tyler Lee were efficient, professional, & friendly!
- Nov. 13, 2024
always very friendly and helpful
- Nov. 08, 2024
Very friendly and knowledgeable staff. Great selection of frames. Loved it there!
- Nov. 07, 2024
Dr. Rogge knows what she is doing. She's got great bedside manner for adults and children. I would d... efinitely recommend her for your eye care needs.
- Oct. 28, 2024
I had gotten a pair of wire frame glasses but had so much trouble and pain from the nose pads that I... decided to go back to plastic frames. I was afraid that the process of “trading in” my old frames after 60 days would be terrible but Travis was so helpful. He showed me frames that were the right size and color. Great experience! 🤓
- Oct. 24, 2024
Great place to get excellent eye care by kind & efficient people !!! Dr Rogge is great and so is all... her staff.
- Oct. 19, 2024
Dr. Lee and staff were great!
- Oct. 15, 2024
I really appreciate the latest and greatest in equipment- no need to dilate nor "puff" eyes. Staff ... was professional and knowledgable. It costs more than the budget eyewear places and worth it for us.
- Oct. 13, 2024
Great! Service was timely and complete. Dr. Lee and his staff explained everything that was being do... ne and the why.
- Sep. 26, 2024
Great service, knowledgeable staff, pleasant experience.
- Sep. 21, 2024
Quality people, quality glasses. It took a little longer to get them, BUT, the delay was because the... y take precautions to make sure your glasses are perfect. Customer service here was great too, very kind and helpful.
- Sep. 16, 2024
ECS is very efficient in all parts of the eye care process. Helpful staff.
- Aug. 09, 2024
Dr Rogge & the rest of the EyeCare Specialties team are fantastic!
- Jul. 30, 2024
Top notch team and service, I would recommend it to anyone.
- Jun. 30, 2024
Dr Lee was very thorough and explained everything well to both my 14 yr old son and me.
- Jun. 28, 2024
Dr. Tyler Lee truly listens and gives options for his patients.
- Jun. 06, 2024
They listen and ask the questions that make you feel like they actually care not just pushing their ... agenda like some places
- May. 31, 2024
Love my new doctor. When a doctor can make you feel right at home the first time you meet them, that... is something special. I really enjoyed the style and professionalism of Dr Rogge. She is a Nebraska girl, who knows her stuff!
- May. 21, 2024
Friendly and Knowledgeable staff.
- Apr. 27, 2024
Fast smooth and simple.

View All 697 Reviews

Quality Designer Frames in Lincoln

Our optometry practice in Lincoln

Photograph of Logan  Blowers
Hours
  • Monday 8:00 am - 5:00 pm
  • Tuesday 8:00 am - 5:00 pm
  • Wednesday 8:00 am - 5:00 pm
  • Thursday 8:00 am - 7:00 pm
  • Friday 8:00 am - 5:00 pm
  • Saturday 8:00 am - 12:00 pm
  • Sunday Closed
  • Nov. 28 Closed
  • Nov. 29 Closed
Insurance Plans
  • VSP
  • Medicare
  • United Healthcare
  • Aetna
  • Spectera
  • Anthem
  • Anthem Blue Cross Blue Shield
  • EyeMed
  • Blue Cross

young woman wearing stylish designer glasses

Level up your frame game at EyeCare Specialties - O Street!

(402) 420-2020